How Does The BBC Know How Many People Are Watching Doctor Who?

BBC Science Focus, Nov. 2023

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• Publication: BBC Science Focus
• Date: Nov. 2023
• Author:
• Page: 79
• Language: English

They go online and visit barb.co.uk — you can too. Barb (the Broadcasters Audience Research Board) is owned by the major UK TV channels and the Institute of Practitioners in Advertising. It uses a special panel of 7,000 households in the UK, selected based on geography, demographics and TV platforms, which represent the entire UK population. Viewers in each household have special remote controls with unique buttons for each person, to help record exactly what programmes were being watched and when.

This data is added to data from the household's Wi-Fi router to understand what video subscription or on-demand service was being used, and data from connected devices to track viewings of a broadcaster's video on demand.

Rodney Minns, Hampshire

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• APA 6th ed.: (Nov. 2023). How Does The BBC Know How Many People Are Watching Doctor Who?. BBC Science Focus p. 79.
• MLA 7th ed.: "How Does The BBC Know How Many People Are Watching Doctor Who?." BBC Science Focus [add city] Nov. 2023, 79. Print.
• Chicago 15th ed.: "How Does The BBC Know How Many People Are Watching Doctor Who?." BBC Science Focus, edition, sec., Nov. 2023
• Turabian: "How Does The BBC Know How Many People Are Watching Doctor Who?." BBC Science Focus, Nov. 2023, section, 79 edition.
• Wikipedia (this article): <ref>{{cite news| title=How Does The BBC Know How Many People Are Watching Doctor Who? | url=http://cuttingsarchive.org/index.php/How_Does_The_BBC_Know_How_Many_People_Are_Watching_Doctor_Who%3F | work=BBC Science Focus | pages=79 | date=Nov. 2023 | via=Doctor Who Cuttings Archive | accessdate=24 November 2024 }}</ref>
• Wikipedia (this page): <ref>{{cite web | title=How Does The BBC Know How Many People Are Watching Doctor Who? | url=http://cuttingsarchive.org/index.php/How_Does_The_BBC_Know_How_Many_People_Are_Watching_Doctor_Who%3F | work=Doctor Who Cuttings Archive | accessdate=24 November 2024}}</ref>